IBTM World 2018: Converging Technologies and Meeting Industry

IBTM World 2018: Converging Technologies and Meeting Industry

IBTM World 2018 the leading global event for the meetings and events industry closed on 29 November 2018. The three-day event set some new records both in terms of the number of pre-scheduled business meetings as well as the number of exhibitors. The annual event objective is to connect and inspire the meeting industry community and also showcase some of the new technologies related to the event planning and production. This was my second time attending IBTM World and I represented a trade association and my objective was to connect with exhibitors from different countries and to explore opportunities to host our future conferences in another part of the world. One of the interesting aspects of the show was the number of mobile app solution providers. There were 17 companies presenting solutions for delegate check-in, tracking, engagement, gamification, networking, appointment, and floor plan. The variety of apps prove the fact that the meeting industry has already benefitted from the digital tools...
Read More